We build custom business websites and apps with clear scope, clear pricing, and a launch-ready handoff. Build projects are fixed-price packages, and ongoing support is available through our Assist Desk at $12/hr (no after-hours surcharge).
To make custom business software accessible to every company, regardless of size or budget. We believe every business deserves technology that’s easy to run and built around real workflows.
Every build starts with a clear plan: what we’re shipping, what’s included, and what ‘done’ means.
Short build cycles so you can launch quickly and improve based on real feedback.
Security-minded builds, clean structure, and scalable foundations from day one.
Bityana Yishak leads ETM Solutions with a focus on helping small and mid‑sized businesses get serious results from modern websites, apps and integrations — not just “pretty” designs. Before co‑founding ETM, she worked closely with local retailers, service companies and regional brands, seeing first‑hand how slow, expensive digital projects held owners back from growing.
As CEO, Bityana is responsible for overall strategy, client relationships and ensuring every project has a clear business outcome. She works directly with founders and managers to define offers, pricing and funnels, then partners with the technical team to turn those plans into reliable systems.
Day to day, Bityana is usually talking with customers, shaping new service packages and refining ETM’s processes so projects launch quickly, stay on budget and ship with a clean, launch-ready finish.
Tesfatsion “Tesfa” Desta brings a deep engineering and infrastructure background to ETM Solutions. Before co‑founding ETM, he worked in insurance technology and enterprise content management, building and maintaining high‑volume systems where reliability, security and compliance are non‑negotiable.
As CTO, Tesfa is responsible for the technical direction of the company — from the architecture behind ETM’s SaaS products to the cloud infrastructure, DevOps pipelines and integrations that connect ETM to customers’ existing tools. His focus is on creating platforms that are fast to launch but built to scale, so a small business getting online today can confidently grow into a much larger operation tomorrow.
When he’s not shipping features or designing new services, Tesfa is usually refining internal tools, experimenting with AI‑assisted workflows or helping business owners translate real‑world problems into pragmatic technical solutions.
Key milestones in building a platform focused on clear scope, fast delivery, and reliable support.
ETM Solutions launched with a mission to make custom software more accessible for small and mid-sized businesses.
Standardized our build process around clear scope, fast launches, and reliable support.
Added e-commerce, booking, integrations, and AI-assisted support packages.
Launched enterprise-grade SaaS products and expanded into healthcare and fintech.
We focus on what you can ship: clear flows, clean admin tools, and systems your team can actually use.
Most projects launch in 24–48 hours once scope is clear and content is ready.
Deep understanding of compliance requirements, workflows, and best practices across multiple industries.
Tell us what you’re building. We’ll confirm scope, timeline, and pricing—then help you launch.